Tuesday, November 27, 2007

Ofcom update: Mystery shopping research into the sale of HD Ready televisions

Ofcom today published the results of a mystery shopping survey into the sale of HD Ready television sets by retailers. The research finds that the information provided to shoppers about HD Ready television sets was accurate in the majority of cases. However, the research also found that there was significant confusion amongst some retail staff over the current and future availability of high definition television services on Freeview.
 
The full research report can be found here: http://www.ofcom.org.uk/research/tv/reports/hdmystery/
 

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